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12 Web Design Trends for 2016

Web design is changing and you need to keep up or be left out in the dust. Websites have to conform to the new devices to grow their business. Sites not only have to be responsive, but easy to navigate in small device windows.

Last year brought many new changes in the world of web design. And this year too is all set to bring about dramatic changes in the web design arena. But this year, the changes will be bigger and better than ever before. In fact, a fair share of experts believe that the year 2016 will be the year of the website design.

Technology is changing fast and so are the designing trends. Different companies and startups are launching their websites with a new and a fresh look and making it more responsive and interactive.

Just as people judge a book by its cover, the reputation of your business is usually judged by the aesthetics, design and functionality of your website. However, it is not only the look of your website that needs to be changed, its functions, presentation, loading speed and how it can be updated are a few things that need to be taken care of too.

The design of your website plays a crucial role in your marketing efforts. It is the first thing your customers are going to notice. Visitors to your site should feel comfortable and confident when checking your brand and products. But how would you ensure that you’re able to meet the ever-changing expectations of users in the year ahead? The answer is simple! You’ll need to embrace the newest design trends in the world of web.

In 2016, many changes are expected in the web design arena. The design trends are likely to shift from bold shadows, complex textures, and heavy gradients too much cleaner and flatter ones. There is no denying the fact that using images and interactive elements may bolster a roost to your website.

This year, your aim should be to make people fall in love with your website so that they come visit and revisit it time and again! So, to help you stay ahead of the curve, we present to you an exhaustive guide to the web design trends of 2016. Have a look!

Innovative Scrolling

Everyone these days are accustomed to long scrolls, thanks to the ever-increasing usage of smartphones! According to recent study by UX Movement, most visitors prefer up and down scroll design than the usual click navigation of one page to another. It can be vertical or horizontal, swiping or animation scrolling. We’re likely to see more of innovative scrolling in 2016. So, don’t forget to incorporate the innovative scrolling feature to attract more visitors to your website in the year to come. It will also ensure that visitors spend a longer time on your website. Remember, the idea is to make things more fun and convenient for your visitors. NASA Prospect is a perfect example of such innovative scrolling. This amazing scroll site never fails to keep its visitor engaged and entertained. Don’t believe us? See for yourself!

Nasa Website
NASA Prospect Website

According to an article published at Chartbeat.com around 70% visitors check the top of the page and scroll even before the page is fully loaded.

Chartbeat
Header and Page Parallax Motion

Yet another significant web design trend of 2016 will be the page parallax motion. It creates a 3D effect as you scroll down the page and can turn out to be a visual treat for your site’s visitors. To add more color, you can design your website in a way that the header and page parallax motion moves every time visitors move their mouse.

An advantage of having a page parallax motion is that it keeps the reader engaged as every time he/she scrolls or touches the mouse, there will be something new to watch. Also, it’ll help you convey your message to your visitors easily and in a more entertaining fashion. However, as they say excess of anything is bad, so don’t overdo it. The Royal British Legion is a classic example of site that uses page parallax designs to put forth a strong message in the most entertaining way possible.

RBL Website
The Royal British Legion Website

Semi-flat Design

Now, this technique has been around for years but gained popularity only since the last few years. It became popular in very short span of time because it’s quicker and easier for users to comprehend and is able to load more quickly on websites. Flat design trend can be seen everywhere, from blogs of small businesses to the websites of the most iconic brands in the world. It is quite easy to create and manage flat designs. But with the ever-changing trends, designers are likely to add a little extra to the icons, the menus, the illustrations in order to breathe life into the site elements.

Now, there is no doubt that why several web designers, from novice beginners to professional experts, choose flat designs when it comes to creating useful, creative and unique website designs. Vine is a great example of semi-flat design that seamlessly blends real-time images with its flat design. In fact, many believe that Vine is one of the best examples of semi flat designs…

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